Our mission is to put you on top

SEO (Search Engine Optimization) is a set of techniques and strategies used to optimize a website to improve its visibility and ranking on search engines such as Google, Bing, and Yahoo. The goal of SEO is to increase organic traffic to a website by improving its ranking in search engine results pages (SERPs) for relevant keywords and phrases. Here is a detailed breakdown of SEO:


Keyword Research

This is the process of identifying the keywords and phrases that are relevant to a website’s content and target audience. Keyword research helps to optimize a website’s content for the right keywords to improve its ranking in search results.


On-Page Optimization

This includes optimizing a website’s content, images, and metadata for relevant keywords and phrases. On-page optimization also involves improving a website’s page load speed, mobile-friendliness, and overall user experience.


Off-Page Optimization

This refers to the process of building high-quality backlinks from other websites to improve a website’s authority and credibility. Off-page optimization can also include social media marketing, content marketing, and influencer outreach.


Local SEO

This involves optimizing a website for local search queries to improve its visibility and ranking for local businesses. Local SEO includes optimizing a website’s Google My Business profile, local citations, and online reviews.


Technical SEO

This refers to the process of optimizing a website’s technical elements, such as its sitemap, robots.txt file, schema markup, and website structure, to improve its indexing and crawling by search engines.


Content Marketing

This involves creating and publishing high-quality, relevant, and engaging content that attracts and retains a targeted audience. Content marketing can help to build brand awareness, authority, and trust, and improve a website’s ranking and traffic.


Link Building

Link building is the process of acquiring high-quality backlinks from other websites to improve the authority and credibility of a website. This includes tactics such as guest blogging, broken link building, and influencer outreach.


User Experience

User experience is an important factor in SEO, as search engines want to provide users with the best possible experience. This includes factors such as website design, navigation, load times, and content relevance.


SEO Tools

There are many SEO tools available to help with keyword research, on-page optimization, backlink analysis, and analytics. Some popular SEO tools include Google Analytics, Google Search Console, SEMrush, Ahrefs, and Moz.


Increased Visibility and Ranking

SEO helps your website to rank higher in search engine results pages (SERPs) for relevant keywords and phrases. The higher your website ranks, the more visible it is to potential customers, which can lead to more website traffic, leads, and sales.


Targeted Traffic

SEO helps to attract highly targeted traffic to your website, as people who search for specific keywords or phrases are more likely to be interested in your products or services. Targeted traffic also tends to have a higher conversion rate than non-targeted traffic.



SEO is a cost-effective marketing strategy compared to other forms of advertising, such as pay-per-click (PPC) advertising. While SEO does require an investment of time and resources, the long-term benefits can be substantial and sustainable.

Data Infrastructure & Engineering

You might have the best product or service in the world, but if you can’t effectively organize your data and other information technology infrastructures, you could be missing out on opportunities. Our data engineers help you understand and implement the right infrastructure solution for your brand and business, ensuring all teams have the knowledge to operate the right databases.


Data Engineers

All of our data engineers are Boston University graduates.


Systems engineered

We’ve worked with clients from all walks of life, from tech to agriculture.


Ongoing projects

We keep in touch with our clients and offer ongoing support.

Google Analytics

Effective data analysis helps businesses of all sizes to save money, see the bigger market trends and streamline internal processes. Our team helps you identify the data streams you should be tracking and following, and sets up processes and visualization tools to help you make sense of the data. From one-off consultation to ongoing partnerships, our data analysts are available on short notice to help you steer your business to the right direction.


Data Analysts

Our in-house data analysts have a hands-on approach to data.


Companies analyzed

Last year, we were able to help nearly 50 companies.


Dollars saved in a day

Our consultants were able to save our client $130k in a day.

Data Visualization

You’ve got the data, but struggle in visualizing the market changes and consumer behavior? We’ve got your back. Our in-house team of UI/UX designers ensure that all data, no matter how complex, can be displayed through visualization tools in ways that actually make sense to shareholders at a glance.


UI/UX designers

Our designers have an extensive background in data analysis.


Visualizations made

From presentations to marketing materials and beyond.


Ongoing projects

Data changes, but our team stands by your side when you need us.

We’ve helped them

We’ve partnered with many household brand names to deliver insights and

solutions to their problems with big data.

Happy clients

Don’t just take our word for it – our clients frequently stay in touch with us

and work with us on future projects that require big data insights.

Need SEO For Your Business

Whether you have a request, a query, or want to work with us, use the form below to get in touch with our team.